diff --git a/Gemfile b/Gemfile
index a40567be..9eef2199 100644
--- a/Gemfile
+++ b/Gemfile
@@ -1,3 +1,4 @@
 source 'https://rubygems.org'
 gem 'github-pages', group: :jekyll_plugins
 gem 'json', '~> 2.0'
+gem 'webrick'
diff --git a/Makefile b/Makefile
index 006f6045..0982ec19 100644
--- a/Makefile
+++ b/Makefile
@@ -4,4 +4,10 @@ all:
 clean:
 	$(RM) -r _site
 
-.PHONY: all clean
+rootless:
+	jekyll serve
+
+rootless-setup:
+	gem install --user-install github-pages webrick
+
+.PHONY: all clean rootless rootless-setup
diff --git a/README.md b/README.md
index d36c15a1..c0d57eee 100644
--- a/README.md
+++ b/README.md
@@ -56,6 +56,36 @@ Git submodules for content:
 
 ## Instructions
 
+### Ruby Gems
+
+These instructions have been tested on a Fedora 38 qube on QubesOS 4.1 and on the following qubes on QubesOS 4.2: `debian-12-xfce`, `debian-12`, `fedora-40-xfce`, `fedora-40`, `fedora-39-xfce`, `fedora-39`, `fedora-38-xfce`, `fedora-38`.
+
+1. Install in your template (or standalone): `ruby-devel` (if Fedora-based) or `ruby-all-dev`, `make`, `g++` (if Debian-based)
+
+2. In your AppVM based on that template (or the same standalone), clone this repo, incl. all submodules, and enter it:
+
+        $ git clone --recursive https://github.com/QubesOS/qubesos.github.io.git
+        $ cd qubesos.github.io/
+
+3. Finish setup in the repo folder (requires internet connection):
+
+        $ make rootless-setup
+   On Debian-based AppVMs / Standalones, you need to also put the gems on your PATH:
+   
+        $ echo "PATH=\$PATH:$(find ~/.local/share/gem/ruby -type d -name bin | tail -n1)" >> ~/.bashrc
+        $ . ~/.bashrc
+
+4. This concludes setup; when you want to start the local server which runs the website (offline):
+
+        $ make rootless
+
+5. Then open your browser and navigate to:
+
+        http://127.0.0.1:4000/
+   or
+
+        http://localhost:4000/
+
 ### Podman Compose
 
 These instructions have been tested on a Fedora 33 qube. Podman is not