diff --git a/release/setup.py b/release/setup.py
index c64385b29..b2b7d648b 100644
--- a/release/setup.py
+++ b/release/setup.py
@@ -103,6 +103,7 @@ def has_ext_modules(self):
     version=BUILD_VERSION,
     description="Library for hybrid quantum-classical machine learning.",
     long_description="\n".join(DOCLINES[2:]),
+    long_description_content_type="text/plain",
     author="The TensorFlow Quantum Authors",
     author_email="tensorflow-quantum-team@google.com",
     url="https://github.com/tensorflow/quantum/",